Interview with Ivan Faedi, Canali System Product Marketing Manager
How are Canali System machines born?
Canali System was born from the meeting between Nord Group, a leading entrepreneurial reality in the production of industrial components and machines, and Professor Vincenzo Canali, creator of a revolutionary biomechanical approach to training. The winning intuition was to translate Vincenzo Canali’s sports philosophy into a fitness product.
Design professionals from all over Italy work, each leader in their field: designers, planners and engineers who are revolutionizing the world of fitness. Innovation, technology, attention to detail, design are the keywords for this project that summarizes everything that has made Made in Italy a winner in the world.
What does Human Design mean?
The feeling of comfort given by training on Canali System machines is immediate, enveloping. It is like being inside the cockpit of a luxury car. And it is no coincidence: our team has thoroughly studied automotive technology, the structure of the cockpits of Formula 1, the way in which the human body moves in space and rests on surfaces. The result is incredible. We called it “Human Design”, because it is a design that comes from the scientific study of the human body. It is not the athlete who adapts to the machine, causing that feeling of precariousness and discomfort that we unfortunately experience in many gyms. Our machines are custom designed on the human body, with obsessive attention to detail. Each contact point is pleasant, the ergonomic seat accompanies and supports the back, the handles are pleasant to the touch and performing because we use top-of-the-range materials. The result is not machines: it is the experience of training with Canali System. What for us is true luxury.
What are the products you are most proud of?
We have created four different and complementary lines of machines. Auxotonics 2.0 are the most appreciated and surprising ones, because they have a system that allows you to avoid any problems with the spine and joints; they
move together with the athlete and work indirectly on the core. The Human Strengths are designed to prevent any oscillation during strength work, even with very high loads. Flexibility, a machine that every company should have: you use it for five minutes after a busy day of work and you immediately feel relieved and rested. And finally our latest jewel, the Human Cardio: very quiet, the sensation is that of running on grass.
